Blog post covers
Social media posts
When used in social media posts and designs, illustrations are usually built around one character or asset to shine a spotlight on the main content and copy. These characters and assets can be taken out of existing illustrations if the context is appropriate.
Knowledge hub icons
Knowledge hub icons are asset-based and must remain simple and easy to read. They can either be front-facing or in a dynamic setting.
Knowledge hub category images
Category images should present their categories in a simple, straightforward, and uniquely creative way. They can include characters and assets, but they mustn’t be crowded. They need to be placed in an office setting.
Illustrations for blog posts
Website banners
Website banner illustrations explain and bring to life the topics they’re covering. Much like blog cover illustrations, they use creative ideas to give the viewer additional information on what the text is about.